eToro and eToroX: the exchange website, campaign pages and web apps
I was the main developer of the eToroX exchange website, then built eToro's campaign pages, web apps and part of the Digital Assets site, over three and a half years.
Service
Web apps & headless builds
React, Next.js and Node.js, for jobs bigger than a CMS: a 3D web museum, or an exchange's marketing site that builds its own pages from an API.
Some jobs are bigger than a CMS. I was the main developer of a crypto exchange’s marketing site, fed by its trading API, and of a 3D virtual museum. I built a Hebrew real-estate site on Next.js and headless Strapi. For a web agency I built a tool that scans sites for hidden spam.
What I build
- React and Next.js front ends. Static where it can be, server-rendered where it must be. Right to left for Hebrew.
- Node.js and PHP back ends. APIs, page builders, importers, admin consoles, scheduled jobs.
- Headless CMS setups. Strapi or WordPress for the editors, a fast front end for the visitors.
- Internal tools. The report or the check your team still does by hand today.
How it goes
I start with the smallest version that proves the idea on real data. You see it working, and we grow it from there. At every step you get a build you can open and click through.
Result
What you get
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Pages that build themselves
Content comes from your API or headless CMS. When you add a new product or listing, it shows up on the site without a developer.
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A front end that stays fast
Media pipelines, lazy loading and static rendering where they help. I measure before and after.
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Production you can hand over
AWS, Docker or a plain VPS. I deploy and look after it, and I don't leave you a stack nobody else can run.
In practice
Where I did this: 10 clients
Alliance virtual museum: taking over and growing a 3D web museum
I took over a 3D web museum in three languages from an earlier team and led it through two versions: links to every exhibit, new halls, a floor map, lighter media.
A housing developer's Hebrew website, built and run for almost four years
A Hebrew right-to-left site for a real-estate developer on Next.js and Strapi, which I ran until 2026, plus a campaign-page module marketing can use on its own.
A Hebrew recipe app: React Native takeover and its web server
I took over a stalled recipe app and its small web server, brought the app in line with store rules and shipped eight iOS releases.
ExpertSure & Ecopreneurist: WordPress sites, plugins and a store
Since 2023 I've been the developer of a UK publisher's comparison sites: merged installs, custom plugins, fixes and a domain store.
Vehicle manufacturing group: WooCommerce, TYPO3 and API work
Seven jobs I did for a German vehicle maker: a WooCommerce catalogue app, a supplier sync plugin, a used-vehicle marketplace API integration, live auction fixes and TYPO3 content work.
Waterproof: lead tools, servers and site work for a web agency
Three years of my work on a German agency's own systems, from site tasks and a block theme to a live spam scanner and its servers.
Auto3P: WordPress, localisation and integrations for a Swiss insurtech
Service pages, a site taken from one language to four, a branded email template and a monday.com lead flow for a Swiss insurtech.
FAQ
What clients ask me
Which stacks do you work in?
React, Next.js, TypeScript, Three.js and Angular on the front. Node.js (Express, NestJS), PHP and Python (FastAPI) on the back. MySQL, PostgreSQL and MongoDB. Headless Strapi and WordPress as a CMS. AWS: EC2, S3, RDS, Amplify.
Mobile too?
Yes, React Native with Expo. I took over a community app and kept it shipping: eight App Store releases.
From scratch, or on an existing codebase?
Both. Many of my projects started as someone else's code. I read it first and keep what works. I change only what blocks the next release.
Jobs start at €100. For a site I don't know yet, a Site check is €100, and it counts toward the work.
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Tell me what you need.
Use the form or message me on LinkedIn.
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